Social Media Strategist
A successful candidate will think in out-of-the-box ways, seeking opportunities for clients that will impact their bottom line and demonstrate proven results. The ideal candidate will have a clear understanding of datapoints including social media insights and other forms of digital analytics with a keen eye for aesthetic synergy across marketing. Proficiency with Instagram and Pinterest is a must, understanding of other social channels including Snap, Tik Tok and Byte a plus.
This role will report to the Account Supervisor.
Develop monthly content calendars for a minimum of 2, maximum of six social media client accounts Populate content via third party services such as Planoly Determine best practices based on data points including when and how to schedule content Develop new content, sometimes in partnership with creators Manage day-to-day client expectations and reporting Develop plan for community management and meet social benchmarks including engagement and follower growth Establish tone and voice for each client social page Add to, and bolster, existing social relationships to develop new contacts with talent, etc.