Digital product management and visual merchandising for proprietary brand and/or third-party marketplace websites, including site catalog management, new product activation, quality assurance, product attribution for search and navigation and website shop-ability and accuracy. Develop and create reports to analyze site updates, product selling and marketing strategies. Analyze data daily to optimize the customer experience and make suggestions/take action to improve conversion rate Prepares and presents weekly reporting for eCommerce team leadership Creates and manages website content schedule and collaborates with Marketing, Creative, Merchandising and Analytics teams. Responsible for set up and execution of site search strategies to increase conversion rates and overall site profitability. Manage and review merchandise presentation on the brand and/or third-party marketplace websites to ensure the categorization, imagery, color, copy, pricing, and promotional tags are accurate and meet internal guidelines. Participate in the testing of all site content and e-mail creative in coordination with daily site refreshes, promotions and new functionality releases. Identify process and/or system inefficiencies on a regular basis. Performs other adhoc tasks to support day-to-day web merchandising, marketing projects and overall ecommerce business operations.
Special Skills Required:
Minimum two years of online merchandising/product management experience Competency with web-based product, content, or catalog management applications. Preferably Shopify. Candidates should be able to prioritize and maintain a high level of accuracy managing multiple projects with tight deadlines in a fast paced, dynamic environment Strong capacity for organization, attention to detail and working independently Demonstrate knowledge of women’s apparel industry and fashion trends Understanding of global e-commerce website experiences Proficient in Google Analytics or similar digital analytics tools, pulling reports and interpreting basic website analytics Proficient in Microsoft Excel
Los Angeles CA
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